NEW roll + go mat. SHOP NOW

Introducing the new roll + go mealtime mat. SHOP NOW

Now available on Target.com

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hi! we're b.box for kids

We’re an Aussie-founded company and we’re on a mission to redefine everyday essentials for kids and babies. We want to support little ones to learn and empower them to be more independent, all the while making parents day-to-day easier.

Explore our baby and baby skincare collections below.

learn more about b.box body

a complete skincare collection for baby, infused with Australian botanicals and essential oils to care for the most sensitive skin

cleanse baby hair + body wash

cleanse hair + body wash

Natural foaming gel to gently clean and nourish baby's delicate skin

soothe soap-free baby mineral soak + wash

soothe soap-free mineral soak

A unique, delicate milky bath soak and wash

hydrate face + body lotion

hydrate all over body lotion

Lightweight face and body lotion to help soothe and hydrate dry skin

nourish body + bath oil

nourish body + bath oil

A non-greasy oil perfect for use with baby massage, on cradle cap or on pregnant belly

protect diaper + barrier cream

protect diaper + barrier cream

Award-winning mineral-based cream in an airless pump + swipe jar for easy single-handed application

baby skincare routine with b.box body

baby getting washed in small tub

step 1: wash baby

Apply cleanse hair + body wash to damp skin and hair. Massage gently to lather, then rinse with water.

Alternatively, add soothe mineral soak directly to running bath for a luxurious milky soak with no need to rinse off.

parent applying lotion on baby

step 2: hydrate baby's skin

Apply hydrate lotion to baby's face and/or body after bath time or throughout the day. You could also use nourish oil on baby's skin for deeper hydration.

Massage gently until absorbed.

parent using diaper rash cream on baby

step 3: create protective barrier

Clean affected area and then apply generously as often as required to protect and help soothe skin. Cream does not need to be completely absorbed.

Regular use can help prevent diaper rash.

more must haves for the first 6 months

for baby's gums

teethers

Give your baby's gums sweet relief with our collection of teethers, including the chill + fill for cooling relief, the wrist teether and the trio teether that's designed for different stages of teething.

for transitioning from breast or bottle

sippy cups

Our award-winning sippy cup is the only straw cup you need for children 6 months and up. A great transition from bottle or breastfeeding to cup, the sippy cup features volume markings, an innovative weighted straw, flip-top lid and more.

for on-the-go

fill + feed

Prepare fresh baby food at home and take it on-the-go with our reusable fill + feed. The squeezable pouch is easy for baby to use and can be thrown in your diaper bag thanks to the leakproof lid with cap.